Rise of the Metaverse

Rise of Metaverse

Metaverse is a network of persistent interconnected and immersive spaces where people play, work, trade and socialize

Gartner expects that by 2026, 25% of people will spend at least one hour a day in the Metaverse for work, shopping, education, social media and/or entertainment

What exactly is Metaverse?

Why Now?

  • Emerge of Gen Z and their interest towards Immersive media consumption
  • Rise of NFTs and Digital Ownership
  • Shift to hybrid work environment and remote collaboration
  • Consumerization of VR Headsets
  • Expectations on Seamless Customer and Employee Experiences
  • High operation costs around collaboration with remote teams, partners and customers

What constitutes metaverse and does this concept exists already?

Layers of Metaverse

“Blockchains and NFT’s has the potential to power next generation digital economy and can provide the necessary foundations for Identity management, Digital Ownership in Metaverse”

“Platforms are essential for faster adoption and matured app ecosystem”

  • Launched Suite of products for people to connect and interact on VR Headsets- Workrooms, Homes, Venues.
  • Spark AR Studio — Create AR experiences across Facebook family of apps and devices
  • Presence Platform — Suite of machine perception and AI capabilities — including Passthrough, Spatial Anchors, and Scene Understanding — that will let developers build more realistic mixed reality, interaction, and voice experiences that seamlessly blend virtual content with a user’s physical world

What is the future of Metaverse and how is it going to impact businesses?


Challenges for Adoption

  • Maturity of VR/AR/MR headsets — Cost of Oculus Quest2 has drastically reduced. But the cost of HoloLens, VR cameras are on higher side. There are also hearth concerns associated with headsets such as Nausea, challenges for individuals with vision problems. This Market needs stabilization for wider adoption
  • Privacy — Deepfakes, hacked avatars, Brand Safety and manipulated objects are some of the types of malicious behavior marketers will have to stay on top of
  • Regulations — Existing Legal frameworks needs to be adapted to virtual worlds to address digital Justice
  • Interoperability — Currently all platforms are siloed. This restricts the much larger vision of meta verse.
  • Scalability — New tools and platforms to be created to seamless migrate content to virtual worlds. Tools to be created to create Synthetic Environments Simulating real world.



Technology Entrepreneur ,Architect, Full stack engineer

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